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Daniel Lindström has been a pioneer in style and design journalism since the late 1990s. As a fashion editor for Café and King Magazine, he knows the direction of the trends, but what truly makes his design heart beat is timelessness. Welcome to Daniel's townhouse at Gärdet where Danish design classics stand steadfast year after year. Follow him at @daniellindstrom.

What does your home mean to you?

It means incredibly much. I live alone with my three children in a small townhouse on the top floor of a building, and I have lived here for 13 years. It is two stories with bedrooms upstairs and social space downstairs. Many struggle with housing in Stockholm, so I feel truly fortunate every day. What I love so much about living here is, above all, the proximity to nature. Gärdet lies right outside the window, and there you see a lot of activities, everything from horses to people walking their dogs. Then it's fantastic to have a horizon in front of you when you look out over the sky. It's very calming.

How did your interest in interior design begin?

It was awakened during my years at Café magazine, where I started in the late 90s. Wallpaper had just been launched, and I also had older colleagues who introduced me to a world of furniture that wasn't Ikea. Among other things, I discovered Danish designers like Hans Wegner, Børge Mogensen, and Poul Kjaerholm and began traveling to Copenhagen, which has become my absolute favorite city. At that time, the prices of designer furniture were more affordable, and you could make bargains in a completely different way. So almost all the furniture seen in the pictures I bought in the 90s.

What is it that attracts you to Copenhagen?

Every time you go there, it's striking how progressive the city is in terms of architecture. They hire world-renowned architects when they design new housing or a new opera house, and they have really actively worked to make the city accessible in every way. You can, for example, swim everywhere in Copenhagen, in a completely different way than you can in Stockholm.

How would you describe your interior design philosophy?

Color, material, sustainability, and high quality. I think timelessness is important. In contrast to fashion where trends change quickly, which is very fun, furniture is something that lasts. Most of my furniture was created by Danish designers in the 1940s, 50s, and 60s, but they look like they could have been designed today. It's somehow the essence of timeless design.

How do you choose products and furnishings for your home?

I think the feeling you get in your hand when you hold something is important. When it comes to clothes, it can be more about the expression, a silhouette, or how a garment falls. But when it comes to the items in my home, I am more aware of the materials. I try to mix leather and wood with glass so that it doesn't get too hard. I also have a warm and pleasant color on the walls called Vallmo, and I generally like muted tones that go in gray, forest green, and natural white. 
When it comes to kitchen products, it's much about functionality. Can you stack the glasses on top of each other, for example?

What is your favourite room at home and why?

My bedroom! It's quiet, calm, and dark. We live at the top of the house, and in the bedroom, I have found some kind of peace. My professional life is very social and keeps a high pace; I attend many events, meetings, and meet many people, but at home, it's the opposite. It's mine and the children's fortress where we land. We do a lot together, cook, and socialize, things that are genuine and important in life.

What inspires you in your work, your home, and your life?

I am fortunate to meet many creative people, so meetings with other people probably inspire me the most. But also traveling to new places. Running is important to me, it's a platform to feel good and healthy, but it's also a social community where we travel and run marathons in different places together. When it comes to interior design, I'm old school. I buy books and look at print more than social media. There is still something incredibly inspiring about a beautiful photo that really comes out, and you don't see that on Instagram in the same way as in a book or a magazine.


Singular is a favorite because it feels very modern but also has that timelessness that I like so much. The products don't stand out, and I like the understated, discreet design. Then the craftsmanship of the products is of such a high level that it feels luxurious through and through.

Large Telescopic Umbrella
It has rained a lot this spring, and one day I panicked because I had no umbrella. I went into the store in Mood and bought the umbrella, which turned out to be so amazing. I was completely overwhelmed, thinking that this umbrella couldn't cost only 200 kronor!

Chef's Knife
I cook a lot, and Chef's knife makes me feel like a professional chef.

Wool-Cashmere Blanket
This blanket is probably the ultimate luxury. It's beautiful to have as a decoration and at the same time lovely to cuddle under.

Men's Cotton-Twill Trench Coat
The Trench Coat is such a useful garment in Sweden. It protects against both rain and wind during spring and autumn. Regardless of whether you wear a suit during the day or just jeans and a T-shirt, it works perfectly. My favorite is the one in Dark Navy

Paloma Straight Acetate Sunglasses
They are handmade in Japan and of incredibly high quality. I like that type of product that works for everything and doesn't stand out too much, and these are completely timeless. When I lost a pair in New York, I panicked, so I had to buy new ones.

Down pillow + Down duvet
The down pillows and duvets are amazing. Soft and comfortable, and they warm without getting too warm. Then there's something about the lightness in the feeling that I really like.